Facebook had recently released an important update of the pixel! Now, the platform offers the option of using a first party cookie.
This option started to be available on the Facebook platform since 24 October 2018.
Do you want to interact more with your target audience? Don’t worry, Facebook Ads campaigns are here to help you!
Now you can create ads that will take users directly to a conversation with you, on your Business Account.
How can you create the ads that send users to WhatsApp Messenger?
First of all, you need a Business Account on WhatsApp, which can be created here: